When did you
decide that Graphic Design was for you? Has it been something that you always
loved or was it an unexpected avenue to take?
The
first point from which I decided that design was for me was in 2009 when I
started to appreciate graphic design and editorial design around me and finally
made the big step to pursuing it as a career when I shifted from engineering
studies to graphic design 2011. It has been something that I always loved as a
child but never originally saw as a career when I was young, I was one of the
top drawing artists in Egypt when I was fifteen years old and I believe my gift
for art was realised then.
Was their
any point in your journey to becoming a Graphic Designer in which you
encountered problems?
I never
faced severe problems being a designer. The only thing is at the beginning I
struggled to see where it was going to take me but it took me around one year
until I realized my strengths in the subject and then I knew it was for me.
What advice
could you give to a young designer when encountering these problems?
As a
young designer, you need to experiment with different design categories, try
and develop your own personal style through which your personality can be
displayed. Another thing I would suggest is read more and watch a lot, you can
learn from everything around you.
What advice
could you give to a designer still learning the trade and trying to get in to
the industry?
Many
creative people start out as fine artists and then have to struggle to transition
to commercial artists where it's not really about their own creative expression
but about meeting a communication need of someone else. That is why the best
thing is to start working early in an agency or as an internship, this will
help a lot making this transition period shorter by readying you for the
industry you are about to enter.
How would you describe the process that you go
through when completing a brief, from concept generation to final delivery? Do you
follow a set routine?
Studying the brief well, without an in-depth
knowledge of what the brief requires you will never be able to complete it
properly. Asking, to continue the whole image in my mind… without asking why
about everything you do and reasoning every decision that you make.
Brief – Think – Research – Concept – Idea –
Development – Delivery
Do you even feel like your workload is becoming too
much? With what methods do you combat this?
When this happen, I always tend to isolate
myself from the surroundings around me so I can truly focus, when you are
isolated start brainstorming how I can focus myself to finish in a limited time
and still deliver something I am proud of, PLAN.
Do you like to say that you design within a certain
style? Or are you open for almost anything you can try?
Good question, For sure I am open to try lot
of things for the sake of exploration. But I always like to have a signature in
my work.
As I have noticed that the majority of your work
includes typographic and editorial style design, and this is a side of design
that I truly love, what draws you to this area of design?
Actually Most of my work is branding -
editorial - illustration consequently. As I pre mentioned, this will always
come after exploration of different design categories, I to incorporate a lot
of editorial work but I see this as a necessary tool any designer needs to
convey their ideas.
As a designer who would you say has been your
biggest inspiration in to getting where you are today?
What not graphic design related aspect of life gives
you inspiration?
To be honest with you, I don't have this major
person that I got inspiration from, I always follow good work regardless the
designer behind it, I strive for good graphic design and not big names.
What non-graphic design element is for sure
nature! I am a big fan of birds, butterflies, mountains ... etc. The
creatures in nature are always giving me the inspiration in form, colour,
attitude and even layout and structure.
Where do you see yourself in the future? Is there
anything you can think of that you would like to achieve in the future?
I would like to be one of top ten designers in
the world within those who are adding value to the design and creating the
trends, not so people know my name and who I am, so that people simply enjoy the
work that I create.
Thank you for your time!
No Problem at
all, glad I coud be of help in your studies!
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