For a part of the collateral for our studio it was my job to design the website from which we would run the studio and to ask as a promotional point where we would explain what we could offer to a potential client and also act as a portfolio where clients could look at examples of our work,
For the website I decided to design it so that it was in keeping with our brand guidelines and visual identities by keeping on the font families of Bluu & Apercu so that it is in keeping with the rest of the collateral. The colours and shapes mentioned in the earlier visual identity post to finial the whole website and keep it visually similar.
On the website I used examples of our previous work as individuals and as a group and displayed important information that we would like a client to know.
In the designing of the website I decided to keep the format simple as this is all that is needed to display the small amount of information we need to for the potential clientele and decided to use a scrolling modular layout with a single screen page to keep the developing costs down to minimum, when we have more content for the site it could be diversified to include all of it.
A top navigation bar of links directs you between the sections of the scrolling page.
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